Snow Cones

In 2012 we introduced our “Snow Cone” brand, the newest member to our Shave Ice family. After extensive market research we identified a niche in the market, mobile ice cream vans and sweetshop owners were requesting a smaller portion size to accommodate a lower retail price point. We didn’t want to degrade the integrity of our two premium brands by serving smaller portions – so we developed and launched the “Snow Cone” as a budget product for this market. Made using the cheaper Sno-Maker 4000 Ice Shaving machine which produces a coarser Shave Ice the product is served in fully branded waxed paper cones. Because the product is smaller it can be retailed for as little as £1.00 and still returns incredible profit margins. The cheaper Sno-Maker 4000 machines have also enabled us to open up a thriving rental market for the machines catering for lower volume accounts that cannot justify outright purchase of the more expensive equipment.

Snow Cones – What – Where – How Much ?

Description

Hover Here

Description

Snow Cones are made with coarser shave ice, which means they can be made with the cheaper Sno-Maker 4000 shave ice machine or a Hatsuyuki set to a coarse setting. The Shave Ice is served in a fully branded wax paper cone with a strawspoon.

Target Market & Locations

Hover Here

Target Market & Locations

Snow Cones are the perfect product for shops, convenience stores and cafes particularly near schools where the low retail price enables “pocket money” purchases to be made. Mobile Ice Cream operators love retailing this very affordable product.

Retail Price & Margins

Hover Here

Retail Price & Margins

Snow Cones are an economy product with a retail price between £1.00 to £1.50 dependant upon the location. The cost to our Brand Partners can be as little as 15p per portion, so you can still expect gross profit margins to be in the region of 75% to 80%.

Snow Cones – Advertising & Point of Sale

We know just how important effective Point of Sale materials are – customers make immediate “value judgements” based on your advertising materials. If your Point of Sale doesn’t attract attention – you won’t be making the sale, that’s why at the Shave Ice Company we take great pride in providing the very best Point of Sale available anywhere. Our Snow Cones brand has some fantastic banners, flags, menus, posters, stickers in fact everything you need to make your business look ultra professional and drive those sales.

Everybody loves Snow Cones

Below are just a few photos taken by our Brand Partners on their travels – As you can see Snow Cones always puts a big smile on people’s faces!!